THE FIVE PERCENT CHALLENGE, IN BRIEF

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 * * Working draft for peer review and comment of 18 April 2019

The basic concept is simple in principle, namely: to identify and put to work a strategic combination of proven, street-tested, cost-effective measures, tools and means  to reduce GHG emissions from the mobility sector in a cooperating city or place by a targeted five percent (or better) in a year or less. Realization of the concept on the other hand is highly demanding and requires considerable technical competence, abundant political savvy and leadership by daily example.

The underlying goal is highly ambitious, and perhaps not immediately evident.  It is about people and choices, and not infrastructure or vehicles.  We are talking here about influencing behaviour of individuals and groups in this specific part of their day to day lives. Since indeed the only way that we can successfully make this critical transition in a functioning democracy — is no less than to change behaviour by creating a transformed urban (or rural, or other demographic) ecosystem of  connected realities, time, space, perceptions, awarenesses, values, fears, prejudices, habits and, hopefully in parallel with this an wide array of “better than car” or  at least satisficing mobility choices.  The key to all this being to offer what are perceived as better choices for all when it comes to daily life, climate, mobility, environment  and democracy impacts.  The challenge we now face is to accompany this transition, and this in the teeth of a rapidly degrading environment and still a largely skeptical world.

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A COMPENDIUM OF BETTER, FASTER, CHEAPER MEASURES your city could start to implement tomorrow morning to SAVE THE PLANET . . . cut GHG emissions, get people to work on time, reduce traffic accidents, save lives, clear the air, improve health, strengthen the economy, and improve accessability, mobility and quality of life for all.

Climate Audit - Paris smog EB blue shirt

We often hear that transportation reform  is going to require massive public investments, large construction projects, elaborate technology deployments, and above all and by their very nature are going to take a long time before yielding significant results. This is quite simply not true. This approach, common in the last century and often associated with the “American transportation model”, no longer has its place in a competitive, efficient, democratic city  And we can start tomorrow, if we chose to.

To get a feel for this transformative learning reality let’s start with a quick look at a first lot of ideas for Slow Street Architecture as a major means for reducing traffic related nuisances, accident prevention and improving quality of life for all.  These approaches are not just “nice ideas”.  They have proven their merit and effectiveness in hundreds of cities around the world. There is no good reason that they cannot do the same in your city. Starting tomorrow morning.

(For further background on external sources feeding this listing, see Sources and Clues section below.)

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52 BETTER, FASTER, CHEAPER MEASURES your city could start to do tomorrow morning to cut GHG emissions, reduce traffic accidents, save lives, strengthen the economy and improve mobility and quality of life for all.

We often hear that transportation reform  is going to require massive public investments, large construction projects, elaborate technology deployments, and above all and by their very nature are going to take a long time before yielding significant results. This is quite simply not true. This approach, common in the last century and often associated with the “American transportation model”, no longer has its place in a competitive, efficient, democratic city  And we can start tomorrow, if we chose to.

To get a feel for this transformative learning reality let’s start with a quick look at a first lot of ideas for Slow Street Architecture as a major means for reducing traffic related nuisances, accident prevention and improving quality of life for all.  These approaches are not just “nice ideas”.  They have proven their merit and effectiveness in hundreds of cities around the world. There is no good reason that they cannot do the same in your city. Starting tomorrow morning.

(For further background on external sources feeding this listing, see Sources and Clues section below.)

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“WE ARE THE INVENTORS OF A NEW WORLD, MY SIR”

FB SC - Groningen streetThe idea of slowing top speeds on traffic in the city to reduce accidents and achieve other important systemic benefits would seem like a pretty sensible, straightforward and affordable thing to do. For a lot of reasons.  Let’s have a look.

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52 Better, Faster, Cheaper measures that your city could start to do tomorrow morning to reduce traffic accidents, save lives, strengthen the economy and improve quality of life for all.

We often hear that transportation reform  is going to require massive public investments, large construction projects, elaborate technology deployments, and above all and by their very nature are going to take a long time before yielding significant results. This is quite simply not true. This approach, common in the last century and often associated with the “American transportation model”, no longer has its place in a competitive, efficient, democratic city  And we can start tomorrow, if we chose to.

couple crossing street in Penang trafficTo get a feel for this transformative learning reality let’s start with a quick look at a first lot of ideas for Slow Street Architecture as a major means for reducing traffic related nuisances, accident prevention and improving quality of life for all.  These approaches are not just “nice ideas”.  They have proven their merit and effectiveness in hundreds of cities around the world. There is no good reason that they cannot do the same in your city. Starting tomorrow morning.

(For further background on external sources feeding this listing, see Sources and Clues section below.)

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Sustainable Mobility’s Bitter Pill (And why most politicians do not want to swallow it)

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A Paean to Democracy in Troubled Times

On 15 November 2015 US President Barack Obama in a deeply resonant address to an audience of mainly young Greeks in Athens, reminding us of the challenges of democracy in this troubled century, calling for a “course correction” on globalization that has left populations afraid for an uncertain future.

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